We’ve all been there. The moment you realize your car keys aren’t in any of the places you normally leave them. Frustration sets in and the more frustrated you get, the less likely you are to remember where you actually left them or if perhaps they were taken. Well, Apple has you covered. They just added another nifty new gadget to their lineup. (We know what you’re thinking, we thought it too- except this time we don’t mind this one, and it just might be the best addition to its product line in a very long time- The ‘Airtag’.
Each AirTag is a quarter-sized, battery-powered Bluetooth puck that passively keeps track of, well, anything you latch it to. The AirTag itself uses Apple’s U1 chip with ultra-wideband technology to improve the unit’s location accuracy. Bluetooth LE (“low energy”) means the CR2032 battery (those flat ones found in watches and most key fobs) should last about a year before it needs replacing.
Because AirTags work within Apple’s tightly integrated ecosystem, they’re ideal for anyone with an iPhone or a Mac. If you’ve lost an item and you’re out of the AirTag’s Bluetooth range, whenever someone with an iPhone walks within 30–50 feet of the lost AirTag, its location is passively updated and stored in the “Find My” app. The process is secure and doesn’t update anyone on the location of the person who pinged the tag, just where the tag is. Should you find a lost AirTag, the owner’s information (like their phone number) will populate your screen so you can let them know you’ve found one of their belongings.
The AirTags are available in both a 1-pack and 4-pack for $29 and $99, respectively. Apple is also offering a Hermes Key Ring, Bag Charm, and Luggage Tag all equipped with the AirTag. More affordable keyrings and leather loops are also available on the Apple site.
Our only eensy weensy complaint would be that maybe just maybe they could’ve thought about including a lanyard or thin string perhaps to the actual tag. But then if they did that they wouldn’t be able to offer you those cool extra accessories for an extra price too would they?